{"id":6033,"date":"2016-11-27T10:18:35","date_gmt":"2016-11-27T08:18:35","guid":{"rendered":"https:\/\/www.georgebutunoiu.com\/blog\/?p=6033"},"modified":"2018-01-11T17:47:10","modified_gmt":"2018-01-11T17:47:10","slug":"cum-sa-muncesti-mai-putin-in-recrutare","status":"publish","type":"post","link":"https:\/\/www.georgebutunoiu.com\/blog\/cum-sa-muncesti-mai-putin-in-recrutare\/","title":{"rendered":"Cum sa muncesti mai putin in recrutare"},"content":{"rendered":"

Mon cher Georges, sa faci un anunt bun de recrutare nu e chiar pentru oricine, e mult mai greu decat pare…<\/p>\n

Acum 25 de ani, chiar cand am inceput eu meseria asta in recrutare, am vazut un anunt tare ciudat, care mi-a ramas in minte de atunci, litera cu litera, atat de mult m-a intrigat. Pe o pagina intreaga si alba din cea mai importanta revista de business din Europa de atunci era scris, cu litere normale, nu mari, ca de reclama: “Recrutam director de dezvoltare pentru Europa de Nord pentru Goupil”. Atat. Iar jos, cu litere marunte: “Cabinet Beigbeder, Tour Franklin, P22, La Defense, Paris”. Atunci nu existau e-mailurile.<\/p>\n

Asta printre multe alte pagini cu anunturi de joburi, pline ochi cu randuri si cu poze de oameni de afaceri tineri si sanatosi, care dadeau mana cu niste femei de afaceri, tot tinere, insa nu foarte senzuale, toate cu fustele pana peste genunchi.<\/p>\n

Nu mai stiu cum se chema revista, insa acolo apareau aproape toate anunturile mari de joburi, si era pe biroul tuturor managerilor de pe continent, in mare parte din acest motiv. Erau numai anunturi de la marile corporatii, pentru ca altii ar fi trebuit sa faca un imprumut la banca spre a putea plati asa ceva.<\/p>\n

M-am gandit ca e vreo farsa, ori ca s-a stricat tipografia la pagina respectiva si cei de la revista nu au observat. Insa un head-hunter batran, Monsieur Ranque, mi-a explicat ca nu e tocmai asa. Pierre Ranque era, atunci, cel mai tare head-hunter (chasseur de tetes) din Franta. Tot ce stiu eu despre recrutare atunci am aflat, de la el, si mai nimic nu imi pare altfel acum.<\/p>\n

Mon cher Georges (asa imi spunea intotdeauna Monsieur Ranque), daca vrei sa muncesti mai putin in recrutare, e bine sa-i pui pe candidati sa faca treaba in locul tau, sa-i impingi sa greseasca, sa se filtreze singuri…<\/p>\n

Iata, de pilda, acest anunt. Ca sa fii un bun director de dezvoltare la un asemenea nivel, trebuie sa poti sesiza oportunitatile inaintea tuturor, sa stii sa citesti printre randuri, sa faci legaturi intre lucruri care par sa nu aiba nimic in comun, vous comprenez… Apoi, Goupil e Goupil (era o firma importanta de calculatoare, cred ca nu mai exista acum), nu mai e nimic de adaugat aici. Si se stie ca au salariile cele mai bune din industria lor.<\/p>\n

Donc, daca cineva nu stie cine e Goupil si nu isi poate imagina singur ce trebuie sa faca un director de dezvoltare la o astfel de companie, si daca zice ca are nevoie de mai multe informatii decat acestea, inseamna ca nu e in target (cible), si mai bine sa nu trimita CV-ul, ca sa munceasca toata lumea in plus degeaba.<\/p>\n

Ca au dat o mica avere sa publice anuntul aici, iarasi spune ceva. Puis, nu e usor sa iesi din rand, vous la savez bien. Au avut curajul sa puna un anunt diferit ca sa arate asta, si, en consequence, sa spuna ca de astfel de candidati au nevoie.<\/p>\n

Si numele Beigbeder, care sunt printre cele mai importante cabinete de executive search, arata clar ca poti trimite CV-ul in siguranta, ca demersul ramane cat se poate de confidential, nu e ca atunci cand scrisoarea (pe atunci nu existau e-mailurile) trece pe la nu stiu cate secretare pana sa ajunga unde trebuie, si asta daca nu se pierde. Beigbeder stiu bine ce e de stiut si de facut, nu e cazul sa le pui intrebari inutile.<\/p>\n

En effet, mon cher Georges, cam asa ar trebui sa arate cele mai multe anunturi de recrutare din revista asta. Parce que, de multe ori e mai important ce nu scrii in anunt decat ce zici. Cu cat e mai detaliat anuntul, cu atat mai clar transmiti mesajul ca nu te increzi prea mult in puterea de intelegere si in imaginatia celor care le citesc, ca ai nevoie doar de oameni care sa respecte cu strictete regulile si sa nu comenteze prea mult. Astfel de anunturi lungi se pun pentru joburile din administratie, operatii, productie, insa cu cat te duci mai mult spre vanzari, marketing, business development si top management, in general, cu atat se scurteaza si anuntul.<\/p>\n

Si daca un candidat spune, mon cher Georges, ia uite la astia, nici un anunt ca lumea nu stiu sa faca, ce incredere sa am eu intr-o astfel de companie, mai bine sa nu trimit CV-ul, ce sa ma leg eu la cap cu asta, atunci inseamna ca anuntul si-a facut treaba, e mai bine ca nu l-a trimis. Ne scuteste de o intalnire inutila si, foarte probabil, plictisitoare. Si daca monsieur le candidate (pe atunci nu era politically correctnessul, ca sa fie obligat sa spuna madame ou monsieur le candidate), deci, daca nu are chef sa caute informatiile lipsa, sau daca nu isi asuma riscul (mais quel risque, mon cher Georges?) pana nu are absolut toate informatiile pe masa, iarasi, mai bine sa nu-l trimita.<\/p>\n

Et, vous savez, mon cher Georges, sa pretinzi insistent un job description detaliat atunci cand nu e cazul si, mai ales, momentul, e cea mai eficienta metoda de a te discredita…<\/p>\n

Asa spunea Monsieur Ranque acum 25 de ani. Daca astazi nu mai este adevarat, inseamna ca nu am stiut eu sa ma adaptez vremurilor.<\/p>\n

\"\"<\/a>

Candidat incercand sa inteleaga anuntul de recrutare<\/p><\/div>\n

(poza lui Saromei<\/a> de pe www.deviantart.com<\/a>)<\/address>\n
\u00a0<\/address>\n
\u00a0<\/address>\n","protected":false},"excerpt":{"rendered":"

Mon cher Georges, sa faci un anunt bun de recrutare nu e chiar pentru oricine, e mult mai greu decat pare… Acum 25 de ani, chiar cand am inceput eu meseria asta in recrutare, am vazut un anunt tare ciudat, care mi-a ramas in minte de atunci, litera cu litera, atat de mult m-a intrigat. […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[2],"tags":[],"class_list":["post-6033","post","type-post","status-publish","format-standard","hentry","category-home"],"acf":{"cc_filter":[],"poza_fixa":"https:\/\/www.georgebutunoiu.com\/blog\/wp-content\/uploads\/2014\/09\/Job-seeker.jpg","url_poza_fixa":"","oras":"","sector":"0","zona":"null","in_strainatate":false,"pian":false,"orga":false,"data1":"","data2":"","afiseaza_data_post":false,"acf_sala":"","centru_cultural":"","articole_parinte":"","articole_relationate":"","coordonate":false,"tab1_nume":"Despre","tab3":false},"yoast_head":"\nCum sa muncesti mai putin in recrutare - Blog GB<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.georgebutunoiu.com\/blog\/cum-sa-muncesti-mai-putin-in-recrutare\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Cum sa muncesti mai putin in recrutare - Blog GB\" \/>\n<meta property=\"og:description\" content=\"Mon cher Georges, sa faci un anunt bun de recrutare nu e chiar pentru oricine, e mult mai greu decat pare… Acum 25 de ani, chiar cand am inceput eu meseria asta in recrutare, am vazut un anunt tare ciudat, care mi-a ramas in minte de atunci, litera cu litera, atat de mult m-a intrigat. 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